首个元宇宙开演唱会的数字人,用「AI+XR」卷起Web3.0晚会

资讯 2024-07-04 阅读:54 评论:0
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当元宇宙、虚拟数字人、AIGC(人工智能自动生成内容)、沉浸直播互动、数字藏品等这些时下最新鲜的元素出现在同一场直播晚会中时,会擦出怎样的火花? 

What kind of sparks do you swipe when the newest elements of the meta-cosm, virtual digital people, AIGC (auto-generated content of artificial intelligence), live interaction, digital collections, etc. appear in the same live evening? & nbsp;

9月26日, Web3.0沉浸式晚会——百度元宇宙歌会收官,这场度晓晓和她的朋友们歌会,由百度APP AI探索官度晓晓担任“AI制作人”,邀请了明星好友许嵩、张远、陆虎、焦迈奇等13组歌手及组合元宇宙首开唱,百度APP、希壤、爱奇艺等多平台同步开播,直播两小时成功吸粉超5000万。 

26 September, & nbsp; Web3.0 Baptist party > — 100-dollar cosmopolitan concerts closed and this bellicose meeting was attended by 100-hour APP AI Explorer as “AI Producer” , inviting 13 singers such as Xu Yiu, Zhang Wan, Luang Tigers, Jo Mic and the cosmos to sing in synchronous channels, with a two-hour successful pollination of over 50 million. and >nbsp;

首个元宇宙开演唱会的数字人,用『AI+XR』卷起Web3.0晚会

晚会前度晓在“内卷创意人”的边缘不断试探。先是在官宣阵容卖关子,用AIGC写诗秀才情,三行诗暗藏玄机,“远山重叠翠相开,有嘉宾,鼓瑟吹笙”,不少网友第一时间就猜出了张远。

Before the evening, we will be looking at the edges of the "Inner Creativer." First, we'll be talking to the public, and then we'll be writing poetry shows with the AGC, and then we'll have three lines of poetry, and we'll be able to find out what's going on in the first place.

首个元宇宙开演唱会

卷完文笔,又卷起了作画。度晓晓把节目单搬进虚拟画展,用首个AI作画生成的晚会节目单来打哑谜。度晓晓不仅登台演出,呈现「真数同台表演」的数字化艺术舞台,更参与进每个节目的创作,包括作词作曲、编舞、舞美设计等。

Xiao Xiao Xiao Xiao Xiao has moved the programme to a virtual painting exhibition, using the evening show produced by the first AI painting to play the puzzle. Xiao Xiao Xiao has not only come on stage, but also presented the digital art stage of "The Real Numbers and The Same Show", and has become more involved in the creation of each programme, including the writing of words, choreography, choreography, dance design, etc. >.


巨型大脑冲击眼球的未来舞台上,数字人度晓晓与Rapper朱恩池共同演唱了AI定制歌曲《最伟大的AI作品 》。这个在虚拟的空间中打造的未来舞台,灵感来源于现在的人们对于未来、科技、元宇宙、数字人的深度思考。

On the future stage of the giant brain’s eye-shocking, digital people know and sing the AI custom song, The Greatest A. The future stage, built in virtual space, is inspired by people’s deep thinking about the future, technology, meta-cosm, and digital people.

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《最伟大的AI作品》由度晓晓AI作词、AI编曲完成,基于百度文心大模型技术学习了大量经典rap歌曲,拆解分析约337首歌曲后,掌握了相应词曲风格的AI,开始了自己的歌曲创作。

The Greatest A.I. was written by the well-known A.I., which studied a large number of classic rap songs based on the Pepsi Grand Model technique. After disassemblying about 337 songs, AI, who had the style of the corresponding song, began to write its own song.

1664429979434660.jpeg1664426508438778.gif


晚会最惊艳的当属舞蹈家裘继戎与度晓晓带来的数字新国风作品《富春山居图·合卷》,大景别的冲击 ,漫天火起的震撼,附有“生命”的《富春山居图》尽情展示着自己的愤怒、恬静、成熟、优雅的魅力。节目引发众多网友点赞,有网友留言“又看到了国产晚会的天花板”。

The most amazing event was the digital New Nation by the dancers Jo Jiejing and Xiao Xiao, "The Fushun Hills Twilights", the impact of the big view, the shock of the sky, and the charisma of their anger, silence, maturity, and elegance with the "Life" Map of the Fushun Hills. The show generated a lot of praises from the online community, with a comment that "seed the ceiling of the National Productions Festival again."

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在元宇宙舞台将故事、人、科技注入画中,将富有历史意义的中国十大传世名画之首《富春山居图》用虚拟技术还原在现场,让古老的画卷与现代的人们有了一场相遇,这既是沉重的凝视,也是人与画相互的“进入”。

The strong, which injected stories, people and technology into the scene of the Woncosmos, restored to the scene in virtual technology the Fuchun Mountain Map, the first of China's ten historic paintings, and created an encounter between ancient films and modern people, which was both a heavy gaze and a “entry” between humans and paintings.

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裘继戎将京剧的身段和念唱幻化成神韵笔墨,携手度晓晓利用AI技术续画残卷。京剧的念唱仿佛神来之笔,声声的呐喊和呼唤穿越千年。

Jo Jianjun has turned the hymn and the hymn of the hymn of the hymn into the ink of the hymn of the hymn. The hymn of the hymn is like the pen of the hymn, and the sound of the shouts and calls travels through the millennia.


百度以 “未来”为主题,整合元宇宙的人(数字人)、货(数字藏品)、场(希壤元宇宙)产品,运用实现线上化、空间感、真数的虚实结合,开创了国内首届全XR沉浸式Web3.0晚会。

Under the theme & nbsp; “The future”, the first full-scale XR-immersion Web3.0 party in the country was created by integrating people from the meta-cosmos (digital collections), goods (digital collections), field products using a virtual combination of linear upsituation, spatial sense, real numbers.

1664427575307911.jpeg
元宇宙APP希壤定制直播氛围空间

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数字人度晓晓担任AI制作人 

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《未来回响》系列数字藏品

作为国内首个全XR场景晚会,歌会采用了AI+XR的技术呈现形式,空间布景可根据不同环节定制化呈现,让歌手得以在不同场景中切换自如,带给用户更加丰富的视听享受,无限拓展空间的想象力,每个画面都是在XR技术支持下,设计师脑洞的梦想成真。

As the country's first full XR event, the song will take the form of AI+XR technology , and the space setting can be customized to allow singers to switch from one scene to another, to bring more audio-visual enjoyment to users, to expand the imagination of space indefinitely, each with the support of XR technology to design the dream of a brain-brain hole.

相比距离和观看机位都固定的传统演唱会,这场搬到元宇宙里的晚会形式更加灵活自由,模糊了现实和虚拟的界限,使观众成为元宇宙歌会的参与者。

This party, which moves to the meta-cosmos, is more flexible and free than traditional concerts with fixed distances and viewing slots, blurs the boundaries of reality and virtuality and makes the audience a participant in the meta-cosm.

 1664427981289874.gif
焦迈奇《我的名字》舞台拼接超现实空间,让二维与三维空间交叠

1664427746825322.gif
马赛克乐队舞台随着音乐节奏旋转变化形成空间与人物的视觉差,仿佛打开了时间隧道

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INTO1刘彰《AK is Back》巨大的人物铜像矗立在不见底的空间中,压迫感拉满

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许嵩的《雅俗共赏》与《相约而至》在相同的场景中讲述不同的故事,楼梯间上下阶梯向不同的方向无限延伸

1664427899183239.gif
陆虎《有事您说话》设定在电话听筒上跳舞唱歌的舞台空间,让声音有了画面感


歌会在营销形式上摒弃了传统演唱会的口播、贴片纯曝光式广告,而让度小满、林肯、天猫、爱聊APP、云南白药、美大集成灶等品牌在歌会中随着不同的音乐节奏穿插其中,在用户心中植入记忆点,在实现品牌曝光度的同时保护用户的沉浸式观感体验

In its marketing form, the song abandons the traditional concert's oral, sticker, pure exposure ads, and allows brands such as Xiaoman, Lincoln, Skycat, Chatting APP, Yunnan Phenomenon, and American Fusion Cookies to penetrate with different music rhythms, and implants memory points in the user's mind to protect the user's /strang's immersion experience while achieving brand exposure.

而此次歌会的独家冠名伙伴——延承了百度AI技术基因的度小满与歌会AI科技内核实现了完美契合,满小喵与度晓晓两大超级IP联手献唱solo单曲《心中的光》,巧妙传递度小满用科技助力每一个小微企业实现梦想的品牌愿景。

And the uniquely named partner of this concert — the perfect match between the 100-degree A.T.T. gene and the A.I.T. — combined with the two great S.I.P. Solo single song, " Light in the Heart ", and the clever transfer of a brand vision that uses technology to help every small and small enterprise realize its dreams.

而歌会主角数字人度晓晓本身的商业价值也不容小觑,今年7月初,凭借着创新性、影响力、技术支持、文化输出、商业活跃度等多方面的卓越表现,度晓晓摘得《2022虚拟数字人商业价值潜力》榜单中第一名。

And it is important that digital singers know their own business values, and early in July this year, thanks to a variety of outstanding performances, such as innovation, influence, technical support, cultural output and business activity, they were ranked first on the list of 2022 Virtual Digital People's Business Value Potential.

回顾整场未来感拉满的Web3.0沉浸式晚会,我们希望通过度晓晓的强大理解力和生成力去展示AIGC技术的典型形态和Web3.0新的玩法场景,而未来的想象空间不会止步于此,其应用的纬度还将不断扩展。下次远航,再见吧~

Looking back at the whole future-suffering Web3.0 immersion party, we want to show the typical shape of AIGC technology and the new Web3.0 playing scenes with a great sense of understanding and creativity, which will not stop, and the latitude of its applications will continue to expand. See you on the next long voyage.

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